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Current Articles
 Marketo Acquires Crowd Factory, Ignites New Era of Social Marketing Automation Press Release | Marketo | Monday, April 23, 2012 LONDON, UK. - April 18, 2012 - Marketo today announced that it has redefined marketing automation with the acquisition of Crowd Factory, Inc., a leading social campaign management platform. With its first acquisition, Marketo breaks social marketing from its usual silo, making it an integrated and i... Marketo Reveal Five Areas Where Marketing Metrics Go Wrong Press Release | Marketo | Thursday, April 12, 2012 Dublin, Ireland - 12 April 2012 - B2B marketers should share just two categories of metrics with senior management if they are to gain the respect of CEOs and CFOs, according to Marketo, the fastest-growing provider of Revenue Performance Management (RPM) technology. Revenue Metrics and Marketing Pr... Marketo Offers Executives Free, In-Depth Revenue Performance Benchmark Analysis Press Release | Marketo | Thursday, April 05, 2012 London, UK - 4 April 2012 - Marketo, the fastest-growing provider of Revenue Performance Management (RPM) solutions, today announced its new Benchmark Survey on Revenue Performance Management. Within minutes, and for no cost, executives can now access in-depth analysis of their revenue performance a... Nurtured Prospects Buy More, Require Less Discounting and Have Shorter Sales Cycles, Says Marketo Press Release | Marketo | Thursday, March 22, 2012 London, UK - 22 March 2012 - Nurtured prospects buy more, require less discounting and have shorter sales cycles than prospects that have not been nurtured, according to Marketo, the fastest-growing provider of Revenue Performance Management (RPM) technology. Despite many companies generating good q... Marketo Supports Microsoft Dynamics CRM Customers Press Release | Marketo | Monday, March 19, 2012 London, UK - March 19, 2012 - Marketo, the fastest-growing provider of Revenue Performance Management (RPM) technology, today announced further support for Microsoft Dynamics CRM. Marketo for Microsoft Dynamics CRM 2011 delivers a powerful marketing automation solution to increase pipeline, improve...
Recent News | Marketo | Saturday, March 10, 2012 March 8th 2012 - Marketo, the fastest-growing provider of Revenue Performance Management (RPM) technology, today announced that its marketing automation solution for small businesses, Spark by Marketo, is gaining dramatic market adoption, with average sales growth of more than 110% each month since ... Marketo Receives Two AppExchange Best of 11 Awards from Salesforce.com Customers Press Release | Marketo | Friday, March 02, 2012 London UK, March. 2, 2012 - Marketo, the fastest-growing provider of Revenue Performance Management (RPM) technology, today was honored by salesforce.com customers with two of salesforce.com's AppExchange Best of 11 Awards. In receiving these customer choice awards for Best Marketing Automation and... Marketo's European Expansion Accelerates Press Release | Marketo | Wednesday, February 29, 2012 London, UK - 29 February 2012 - Marketo, the fastest-growing provider of Revenue Performance Management (RPM) solutions, today announced that it has increased its EMEA customer base by over 200%. The acceleration of Marketo's EMEA business follows a record-breaking year for the company's global perf... Marketo Secures $50 Million in Venture Financing Led by Battery Ventures to Continue Record Global Growth Press Release | Marketo | Wednesday, November 16, 2011 LONDON, UK. - November 16, 2011 - Marketo, the fastest-growing provider of Revenue Performance Management (RPM) technology, today announced it has secured $50 million in new venture financing. Battery Ventures led the round, with existing investors Institutional Venture Partners, InterWest Partners,...
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